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| 10/19/11 - 10/22/11 |
TAAN Global Meeting 2011 - Miami Beach |
| Meeting Theme: |
Embracing a Culture of Creativity |
| Agenda Highlights: |
All member agencies of TAAN will gather in Miami Beach in October.
The meeting will start with the Welcome Reception on the evening of October 19th.
The meeting will conclude after lunch on Saturday, October 22.
Speakers:
Doug Cliggott, Managing Director - Credit Suisse
The view of the cross-cultural business world from a leading expert of global financial markets.
Jordan Fiksenbaum, Marketing VP - Cirque Du Soleil
Pervasive Creativitiy - how Cirque Du Soleil brings their unique perspective to all points in the customer relationship.
Jay Baer, Author and Social Media Expert - Convince & Convert
Co-author of "The Now Revolution"
How should agencies develop and implement social media strategies for the agency and for clients.
John Gleason, President of A Point of View
Procurement and management expert
How to best work of client procurement to create a mutually rewarding agreement.
Paul Leinburger, VP - The Futures Company
Research and Insight
Understanding the new culture of technology and creativity in the lives of consumer around the world.
John Feldman, Partner - ReedSmith
TAAN Legal Counsel
New legal developments from around the world that will change the way we create communications.
Much more to come!
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| Site: |
Hilton Bentley Hotel
101 Ocean Drive
Miami Beach, Fl 33139 |
| Host: |
TAAN Headquarters |
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| 4/7/2011 - 4/9/2011 |
TAAN Spring - Bucharest 2011 |
| Meeting Theme: |
Selling Your Expertise |
| Agenda Highlights: |
Meeting Theme:
Selling Your Expertise.
Clients want your leadership, not just your capabilities.
Scheduled Speakers include:
Susan Lincoln, Paris,
Shan Preddy, London,
Prof. Delia Cristina Balaban, Ph.D. ,
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| Site: |
Bucharest, Romania |
| Host: |
Lemon Studio |
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| 3/2/2011 |
The Mobium New Paradigm Series/ BIGfrontier Event |
| Meeting Theme: |
How to use the web to make your company smarter, faster and more social |
| Agenda Highlights: |
20th is a Series by TAAN Member Mobium in Chicago.
The future of your company is not measured, considered responses and carefully planned initiatives. Business today is about near-instantaneous response. About doing the best you can with extremely limited information. About every customer being a reporter, and every reporter being a customer. About winning and losing customers in real-time, every second of every day.
Having the time and information required to make a considered business decision is a luxury for b-to-b marketers – a luxury that’s quickly facing extinction according to Jay Baer, co-author with Amber Naslund of “The NOW Revolution.”
Baer will discuss the principles of “The NOW Revolution,” and guide attendees through the “7 Shifts To Make Businesses Faster, Smarter & More Social.”
For more Information and reserving a seat at this excellent free seminar:
http://mobium.com/community/paradigm/speaker/paradigm
Wednesday, March 2, 2011
Schmoozing: 9:30am-10:30am
Presentation: 10:30am-11:30am
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| Site: |
The University Center,
525 S. State St.,
Chicago, Illinois 60605 |
| Host: |
Mobium |
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| 1/26/2011 - 1/29/2011 |
TAAN Winter 2011 |
| Meeting Theme: |
Social Creativity |
| Agenda Highlights: |
We will be gathering in Scottsdale, AZ to discuss new insights into the advertising frontier.
We have three innovative leaders in our industry to lead discussions about the aspects of creativity in the communications business.
How the Creative Process Should Work
Deb Morrison, Ph.D., Professor of Advertising, School of Journalism and Communication, University of Oregon. Co-Author of The Creative Process Illustrated: How Advertising's Big Ideas are Born.
Deb will also share with us insights about the next generation of ad professionals. What engages them, what is different, and what challenges we must face to attract the best talent in the future.
The Challenges of PR in the Social Media World
Elizabeth Sosnow, Managing Director, Bliss PR
Elizabeth is the incoming Chair of the Digital Practice for Worldcom’s Board of Directors in the Americas Region. An expert on developing strategic solutions that cross channels, integrate digital technologies, and utilizing social media in the B2B space. She will share her directions for the future of the industry that we all must address in creating the best solutions for our clients.
Applying Social Media in Integrated Communications Solutions
Indra Gardiner, COO, BaileyGardiner
Indra and her business partenr, Jonathan Bailey, have led their team into the new frontier of truly integrated communications solutions that incorporate multi-faceted campaigns that are connecting clients to audiences that engage people beyond segmented messaging. Their expertise in B-to-C creativity goes beyond advertising and PR as disciplines. Indra will also tlak about how they are successfully using integrated solutions to develop new business for the agency.
Our meeting in Scottsdale will begin with our traditional Welcome Reception on the evening of Wednesday, Jan. 26. The meeting will conclude after our post-meeting lunch on Saturday, Jan 29th.
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| Site: |
Scottsdale, AZ
Valley Ho Hotel |
| Host: |
MediaCross / Pure |
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| 9/16/2010 - 9/18/2010 |
TAAN Rome 2010 Meeting |
| Meeting Theme: |
Managing for Your Future |
| Agenda Highlights: |
NEW DATES - September 16 -18, 2010
The original dates for this meeting had to be postponed due the the extraordinary circumstances that resulted from the volcano in Iceland. We have rescheduled the event.
We plan to discuss issues about Agency Management, Agency Ownership Planning, Creative uses of Social Media tools, Multiple Media Creativity.
Scheduled to Present:
Tim Williams, President of Ignition Consulting Group
Umberto Croppi, Councillor of Culture - City of Rome
Sean Duffy, The Duffy Agency
Marina Palumba, ReedSmith - London
Plus - our Annual Titan Awards Presentation
Hotel d'Inghilterra
Via Bocca di Leone
14 Rome, Italy
For Reservations, call: +39 06 699 811
Email for reservations: groups.hir@royaldemeure.com
Revised -- Final Deadline for reservations: 23 August 2010
The Room Reservation Form is located in the Document Library
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| Site: |
Hotel d'Inghilterra Rome, Italy |
| Host: |
Francesco Miscioscia Adv |
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| 7/28 - 31/2010 |
TAAN Summer Meeting 2010 |
| Meeting Theme: |
Taking Care of Business |
| Agenda Highlights: |
Start preparing for our Summer Meeting in the US.
July 28 - 31
We will be meeting at a unique, comfortably-upscale, award-winning country Inn in the heart of the Brandywine Valley, just outside of Wilmington, DE.
Our host agency has come up with a unique and interesting plan for our days together.
Our Business Meetings will cover a number of topics that will give you insights you can use within your agency.
Here are a few of the speakers and highlights:
Michael Gass, Ad Agency Business Development Consultant
“Using Social Media to Fuel Your New Business Efforts”
More about Michael at: http://fuelingnewbusiness.com/about/
Rob Slee, Founder – MidasNation.com and Private Capital Markets Expert
“The New World of Business – Are you ready for it?”
More about Rob at: http://www.midasnation.com/index.php?section=backstory&content=people
Thomas Gensemer, Managing Partner, BlueStateDigital
“Using Technology to Connect People”
More about Thomas at: http://www.bluestatedigital.com/blog/people/thomas-gensemer/
John Feldman, Partner, ReedSmith/Washington, DC
TAAN Legal Counsel
He will update us on the new development in Advertising Law that we need to know.
Chris O'Hara- SVP Sales & Marketing, Traffiq
TAAN Preferred Resource for web-based media management
Presentation and discussion about how we can best utilize the powerful tools available to members and our clients
Hotel Reservation Deadline is June 25, 2010. To reserve your room using the hotel form and sedning it to the hotel. If you need a copy of the form, it is located in the Document Library, in the Event Document folder.
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| Site: |
The Inn at Montchanin Village, Wilmington, DE |
| Host: |
Aloysius, Butler & Clark |
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| 3/11/2010 |
Creating Community on Twitter - Webinar |
| Meeting Theme: |
Creating Community on Twitter |
| Agenda Highlights: |
A Webinar Presentation with Michele Payn-Knoper/Cause Matters corp.
Join us for a Webinar on March 11
For Members Only -- Register Now
Mark Gale, our TAAN Governor at Charleston|Orwig in Wisconsin, will lead a discussion and interview with a true innovator in this space, Michele Payn-Knoper of Cause Matters Corp. Michele will discuss a few examples, and use a case study of a very successful on-line community that is built around B2B agriculture. Every Tuesday during a two-hour chat, the group’s discussion generates up to 2,000 tweets. This chat has served as a meeting point for more than 1,300 people from 7 countries. Michele will discuss logistics, platforms and unforeseen pitfalls. Her insights can be applied to just about any audience, market, and industry. Consumer or B2B.
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| Site: |
TAAN Members Only
On-Line Webinar |
| Host: |
TAAN |
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| 02/17/2010 - 2/20/2010 |
TAAN Winter - Cancun 2010 |
| Meeting Theme: |
Value Your Expertise |
| Agenda Highlights: |
Meeting Theme:
"Value Your Expertise"
Agenda Highlights:
How to Implement "Win Without Pitching"- Half-Day Workshop - Presented by Blair Enns
Business Strategies for Multi-National Opportunities - Round table led by Ellis Booker, Editor of BtoB Trade Journal, and B2B on-line properties.
Digital Media/Social Media Implementation Strategies from the agency perspective - presented by Tom Martin
Financial Insights - Presented by Jerry Langsner
Additional Presentations to be announced
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| Site: |
Azul Sensatori in Riviera Maya
Cancun, Mexico |
| Host: |
Hult Fritz Matuszak |
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| 01 - 03 OCT 09 |
Freiburg, Germany, Fall 2009 |
| Meeting Theme: |
Connectivity: Opportunity & Consequence |
| Agenda Highlights: |
We will be discussing, Web 2.0 and beyond, Emotional Branding in the B2B space, and how people use creativity in everything they do and consume.
These create huge changes in how we all must connect with customers and even each other. There are new possibilities to harness and costs we must pay, in embracing all these changes. Let us gather to learn, discuss, and bring back to our businesses, the insights that will drive us all toward new successes.
Our Guest Speakers:
Copenhagen Institute for Future Studies
Alexander Wunschel – Web 2.0. pioneer
Oliver Rosenthal - Saatchi & Saatchi Germany
Make you reservations now. You do not want to miss this TAAN Regional Meeting.
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| Site: |
Hotel Rheingold
Eisenbahnstrasse 47, 79098 Freiburg, Germany
Hotel Contact: Mark Alsbach
info@hotel-rheingold.de
Tel reservation: + 49 761 28210
Fax reservation: + 49 761 2821111
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| Host: |
Kiesewetter |
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|
| 30 APR - 02 MAY 09 |
Copenhagen Global Meeting, Spring 2009 |
| Meeting Theme: |
"Back to Basics" |
| Agenda Highlights: |
Thursday, Apr 30, afternoon - Social Activities
Thursday, Apr 30, evening - Welcome Reception and Group Dinner
Friday, May 1, All-Day Business Meetings, Dinner in Evening
Saturday, May 2, All-Day Business Meetings, Meeting concluded and Group Dinner in the Evening
Planned Topics:
- The Brand - Redefine its meaning and application in communications
- Communications is StoryTelling - How to be a Better Storyteller
- Mobile Communications - How to implement new tools
- In the Future - How will People Really Use Communications? - We had better be listening!
- Insights and Tools from around the world
- TAAN Business
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| Site: |
Hotel Phoenix - Copenhagen, Denmark |
| Host: |
The Duffy Agency |
| Documents: | |
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| 11-13 OCT 08 |
TAAN Asia Meeting |
| Meeting Theme: |
The Power of a Strong Network |
| Agenda Highlights: |
We will be holding a regional TAAN meeting in Asia. The purpose is for the regional members and guests to meet as a group. The meeting will address the growth opportunities within the region, and how we as a group can better align to the needs of marketers and member agencies.
The full agenda will be announced in the near future.
There will be a dinner hosted by Bill Ling on Thursday evening, 11 Sept. Meeting will be 9AM - 5 PM, Friday 12 Sept., With cocktails and dinner following.
Hotel Contact Information:
The Park Lane Hong Kong 310 Gloucester Road
Hong Kong
Tel: +852 2293 8888
Fax: +852 2576 7853
Contact us via: info@parklane.com.hk
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| Site: |
The Park Lane - Hong Kong |
| Host: |
CCAA |
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| 02 - 04 OCT 08 |
Iceland, Fall 2008 |
| Meeting Theme: |
We're on top of the World! (Tentative) |
| Agenda Highlights: |
Reykjavik, the Capital of Cool. The perfect place to hold our meeting.
We have chosen the Radisson SAS 1919 in Reykjavik. Right in the center of the best restaurants, bars, and progressive thinkers.
Tentative Topics: New Business Directions and Tools, The Client's Perspective, Presentations on New Approaches to Agency Branding Efforts, and more to add in the near future. |
| Site: |
Radisson SAS 1919 Hotel, Reykjavik |
| Host: |
ENNEMM |
| Documents: | |
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| 06 - 09 AUG 08 |
Laguna Beach, Summer 2008 |
| Meeting Theme: |
Managing Relationships |
| Agenda Highlights: |
We will address the opportunities to improve the working relationships between agencies and marketers, and also between management and staff.
- Negotiation Skills Workshop -- presented by Scott Potter/Baker Communications
- Are you neglecting your most important asset? -- presented by Mike Carlton/Carlton Associates
- Using social networking as marketing tool -- Presented by MySpace
- Accounting Practices Update -- presented by Jerry Langsner
- Legal Matters -- presented by John Feldman
- Plus more to come
A full few days of learning that will make a difference in your business.
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| Site: |
Hotel Laguna On The Beach |
| Host: |
Maricich Advertising and Communication |
| Documents: | |
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| 03 - 05 APR 08 |
's-Hertogenbosch, Netherlands, Spring 2008 |
| Meeting Theme: |
Acceleration of Communication. How Do We Grow With It? |
| Agenda Highlights: |
"CONCEPTING VISION"
How agencies should be organized to deliver clients demands. Jan Rijkenberg, author, founder of BSUR in Amsterdam.
"MULTITASKING PRESENTATION AND EXHIBIT"
We are living in an era of increasing information. The incidence of purchasing and communication stimuli is rising. We have to see, absorb and act on all this information. We have to have multitasking skills. Does this change our observation and consciousness of time? Does it influence how we pay attention when we are deciding what to buy? Will we slowly lose our identities if we start to become one with the machine? These and other questions are dealt by the Multitasking exhibition.
"UNDERSTANDING AND WORKING WITH THE NEW GENERATIONS"
A group discussion addressing the new workforce and how they differ from the past.
"INTERACTIVE COMMUNICATIONS TOOLS"
Mobile Marketing, Blogging, Social Networking, You Tube, and more... How do we use them, how do they fit into an integrated plan?
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| Site: |
Hotel Central, 's-Hertogenbosch, Netherlands |
| Host: |
X-Ingredient |
| Documents: | |
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| 06 - 09 FEB 08 |
TAAN U.S. Winter 2008 |
| Meeting Theme: |
Creativity in Paradise |
| Agenda Highlights: |
"Understanding the New Generations Gen-Xers, Millennials, oh my!"
How do we deal with the younger generations as they enter our agencies? What is different? What strategies can we employ to capture the hearts of what is considered the most “creative” generation?
"The DIY Lobotomy Creative Thinking Workshop" There’s an unprecedented need for fresh ideas in business. Having worked with over a 250,000 people world wide, Tom Monohan discovered that what people know gets in the way of their ability to have open minds.
"Mind Farming™ -- Cultivating Creative Thinking in your Organization”
In today's flatter, down-sized corporate structures, getting the most out of every mind at every level of your organization is vital to your success. Tom Monohan's Mind Farming™ helps managers identify and develop creative thinking and problem solving skills in the people they manage.
"New Business - Getting it Done”
One of the biggest hurdles in a successful new business program is the fortitude to keep driving it forward. Develop your best system, and put it into action, consistently. Chris Shumaker, Publicis USA, will spend his time with us giving his perspective on how the best agencies construct and use their new business programs.
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| Site: |
Atlantis, Paradise Island, Bahamas |
| Host: |
Meridian Group |
| Documents: | |
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| 25 - 27 OCT 07 |
TAAN Paris, Fall 2007 |
| Meeting Theme: |
Adding Value to the Client/Agency Relationship |
| Agenda Highlights: |
"Establishing a Value-Based Relationship with your Clients" -- Tim Williams, Ignition Consulting, U.S. Tim spoke at the Tennesse Meeting on this topic and was very well recived.
"Risks and Opportunities with New Media Strategies" -- Presented by Phillippe Etienne, PhE.com, Paris. Also may include additional speakers from I&E Media Group.
"Global Creative -- What Makes the Best Creative Ideas in a Multi-Cultural Marketplace?" -- A review and insight from Cannes award winners and why they resonate beyond their cultures. Presented by The Duffy Agency.
"Networking -- Using Linked-In to Establish Connections throughout the World"
"What Matters? The Important Aspects of Agency/Client Relationships"
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| Site: |
Novotel Les Halles |
| Host: |
Mr. Joe |
| Documents: | |
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| 25 - 29 JUL 07 |
TAAN Gatlinburg, Summer 2007 |
| Meeting Theme: |
Establishing a Value-Based Relationship with Your Clients |
| Agenda Highlights: |
"Establishing a Value-Based Relationship With Your Clients"
Tim Williams returns to TAAN to discuss how progressive agency relationships are moving away from simply tracking and charging for time to evaluating the value of the agency’s contribution to the client’s success. This presentation shows how moving to value-based compensation can result not only in better margins, but a better agency-client relationship.
"Winning Strategies to Recruit & Retain Talent"
Amy Hoover, a principal of Talent Zoo in Atlanta, discusses the current climate of the industry, how-to’s regarding drawing talent to small and mid-sized cities, outsmarting the big guys, trends, do’s and don’ts and practical advice relating to recruiting and retaining top talent.
"Getting Out (Or Getting Ready to Get Out)"
Matt McLean (Buddy’s son) is a certified financial planner who works with business owners as they work toward retirement. He’ll cover a wide range of investment plans and tools available to maximize your nest egg, minimize taxes and help you live happily ever after.
"History of TAAN (Part One)"
Gary Lessner, TAAN President, presents Who are we? Where did we come from? How did we get here? These and other great mysteries will be answered in this short biography of the world’s oldest independent agency network.
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| Site: |
The Lodge at Buckberry Creek |
| Host: |
Davis Newman Payne |
| Documents: | |
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| 27 - 28 APR 07 |
TAAN CFO Conference, New York City |
| Meeting Theme: |
The Numbers Behind the Numbers |
| Agenda Highlights: |
"The Numbers Behind the Numbers"
Some of you will remember Bill Nicholson, the founding principal of A-Team Advertising Advisors, from our last CFO Conference. In an interactive session, he and his colleague, Richard Corman, will cover a wide range of financial issues.
"From a CPA’s Perspective"
Jerry Langser, TAAN’s long-time financial advisor, discusses retirement plan laws and regulations, including avoiding discrimination testing; unequal contributions, etc. and evaluating acquisitions (as buyer or seller).
"Pricing on Purpose"
Ron Baker, president of VeraSage Institute, a California based think-tank for professional service firms discusses how to charge for and get paid fairly for our services, an issue agencies everywhere share. Among the firm’s major goals: eliminating the archaic practices of billable hours and timesheets, and promote recognition that professionals are knowledge workers, not machines.
Ron discusses the principles of value pricing; why it is superior to cost-based compensation and how it aligns the interests of agency and clients. And how to introduce the concept of value pricing to your clients.
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| Site: |
The Roosevelt Hotel, New York City |
| Host: |
TAAN |
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| 26 - 29 APR 07 |
TAAN Global New York City, Spring 2007 |
| Meeting Theme: |
TAAN: Past, Present & Future |
| Agenda Highlights: |
"TAAN: Past, Present, Future & Global"
Gary Lessner and Pete Gerritsen are often asked about the history of TAAN, so they'll go through a brief history of the oldest independent agency network, and take it through the present day and beyond. Additionally they describe TAAN members’ extended global reach via our membership in the Network Summit.
"Agency Management System Survey"
John Reisky, The Duffy Agency (TAAN Sweden conducted a network-wide survey on the use of agency management software systems. John presents the results of the study and offers10 valuable observations on how agencies choose and use these systems.
"International Roundtable"
Our locations and languages may differ, but running an agency presents the same day to day problems worldwide. We open the floor to a wide ranging discussion of whatever is on the top of your minds. For example:
- The Internet: how are you handling client requirements? A separate interactive division? Part of a direct response unit? Alliance with an outside web firm? Etc?
- Account planning, channel planning – what strategic tools are you using? Who has on-staff planners?
- New business – what’s your newest, most successful technique for bringing in new accounts?
- Diversification – are you opening new divisions to specialize in specific disciplines such as PR, Direct, Web, etc.?
- Are you able to get paid for planning, consultation, scope of work documents, etc.?
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| Site: |
The Roosevelt Hotel, New York City |
| Host: |
TAAN |
| Documents: | |
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