James is Managing Director and Founder of Ascendant Communications and has over eleven years of experience working in B2B and technology public relations, having been both a client and consultant within the industry. From his experience as PR Director for two US technology companies James has sought to bring this understanding to Ascendant's approach to its clients and their needs. An expert in European PR, James has helped deliver successful PR programmes for organisations such as Siebel, IBM, Hyperion and VMware.