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Mobium Creative Group

www.mobium.com 200 S. Michigan Avenue
17th Floor
Chicago, Illinois 60604
USA
Tel: 312 422.5990
Fax: 312 422.5901


www.mobium.com

We change things.  We believe in change. We see things differently, think differently and do things differently.  Mobium is the transformative business branding firm dedicated to b-to-b marketers who want to disrupt the outmoded conventions of their industries.  We help change agents craft their brand strategies, create authentic brand experiences and powerfully communicate them inside their organization and outside to the world.

We are quite proud of the recognition we've received over the past seven years or so for the work done for clients:  twice cited for top b-to-b integrated campaign of the year by Crain's BtoB Magazine; top small agency of the year by Crain's BtoB Magazine; top creative team of the year by the Business Marketing Association and top three b-to-b agencies for our size for 5 consecutive years.

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Contact Gordon
Gordon Hochhalter, Partner, Creativitystrategyconnectivity

I have the most interesting job in the world.

I get to collaborate with some of the smartest and most creative people on the planet to solve problems that make a difference to business-to-business companies, their employees and the people they serve.

Basically, I'm the head shepherd at Mobium. I make sure that the creative work we do is fused with the strategy behind it and its ability to connect with an audience physically, functionally and, most important, emotionally.

Along with all that collaborative fun has come a collection of over 400 Lucite trophies from Clio, The One Show, New York Art Directors, Addys, Caples,Telly, ProComm, Ace, CEBA, LA Art Directors, New York Festival and more. The work we've created together has appeared in Communications Arts, Crain’s BtoB magazine, Art Direction, Ad Age and Archive. You can also find some of it in the Library of Congress. And you can find me listed in Who's Who In The World, Who's Who In America and Who's Who In Business and Finance. As well as in Crain’s Who's Who in B2B for the last five consecutive years.

Literacy Chicago, BMA Chicago and Design Industry Foundation Fighting Aids have been silly enough to put me on their Boards of Directors. And Aspatore Books has been brave enough to unleash my opinions on the world by asking me to write chapters in two of their Inside The Minds Books: Advertising as a Branding Tool and Advertising Best Practices 2008.

Its good to take credit for other people's work. Even if you're only a shepherd.

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Contact Bob
Bob Goranson, Partner, Account Strategy and Planning

Humm, I just changed my photo and it deleted my profile.  Now I gotta make up a bunch of stuff about myself again.  This time I'll be short and sweet.  I'm a b-to-b guy.  I love business to business marketing and communications.  it's what makes the world go round.  Without b-to-b, you consumer agencies wouldn't be in business.  From technology to healthcare, software to servo valves, my clients are what keeps me in this crazy business.  They have challenges that need solutions.  Our team comes up with great ideas that translate into great work that helps our clients transform their brands.

Portfolio Samples

  • thumbnail Pitney Bowes MapInfo

    Ad that is part of an extensive integrated branding program to create a new category called, location intelligence, among C-level business decision makers.

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  • thumbnail Time Warner Cable Business Class

    TV spots aimed at small business owners to position against the industry convention of selling prepackaged service bundles

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  • thumbnail University of Illinois Foundation

    Integrated communications program to demonstrate the ripple effect that a donation has on other people, the community and the world.

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  • thumbnail American Invsco

    Integrated branding program to help a network of brokers sell international buyers on the high-end properties of an eco-centric development in Costa Rica.

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  • thumbnail Kaplan Financial

    Integrated campaign to introduce an extensive financial software program that makes a completely paperless financial compliance system possible.

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  • thumbnail NEC Display Solutions

    Ad that is part of an integrated corporate branding program aimed at enterprise computer users to position NEC monitors as the window to the rich world of the Internet

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  • thumbnail Business Marketing Association

    Promotion to increase conference attendance by positioning it as the event for marketers with a passion for b-to-b and for change.

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  • thumbnail Nalco International

    Campaign aimed at waste water engineers to introduce a new commerce site selling purification chemicals. Proving even effluvia can be fun and profitable.

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Client Experience

  • Accenture
  • Pitney Bowes MapInfo
  • University of Illinois Foundation
  • Kaplan Financial
  • Intermec Technologies
  • MunichRe America
  • CNH Global
  • Oce North America
  • Moog Industrial International
  • Herff Jones
  • Time Warner Cable Business Class
  • CDW
  • Business Marketing Association
  • Motorola GTSS
  • NEC Display Solutions
  • Nalco International
  • PGA of America
  • Equity Office
  • Case Construction
  • American Invsco
  • MeadWestvaco

Services Offered

  • 3-D Animation
  • Account planning
  • Annual reports
  • Brand equity development
  • Broadcast production (radio)
  • Collateral design & production
  • Corporate identity
  • Custom publishing
  • Customer Relationship Mgmt.
  • Database marketing
  • Direct mail
  • Direct marketing
  • Direct response
  • Employee relations
  • Event marketing
  • Focus groups
  • Graphic design
  • Internet based research
  • internet marketing (e-commerce)
  • lead management
  • Media planning/buying
  • Non-profit marketing
  • Online Learning Platforms
  • Package Design
  • Permission Marketing
  • Point-of-sale/signage
  • Product promo/PR
  • Public Relations
  • Publications
  • newsletters
  • Recruitment advertising
  • Research
  • Sales promotion
  • Strategic planning
  • Trade show support
  • Video & film production
  • Website design & development

Category Expertise

  • Agriculture
    • Ag. Environmental Issues
    • Building Products
  • Associations MFG
    • Business/Trade Associations
    • Charity/Fund Raising
  • Communications
    • Cable TV/Satellite/Networks
    • Telecommunications Providers
  • Computer Related
    • Computer ASP
    • Computer Hardware, Peripherals
    • Computer Software (prepackaged)
  • Educational
    • College/Universities
  • Machinery
    • Industrial Machinery & Equip