I'm responsible for all creative and strategic output. I studied communication science at the Radboud University in Nijmegen with a major in marketing communications strategie and research. However my heart lies in writing commercial copy and filmscripts. I started X-ingredient together with Guus Tesser in 1993 and I'm still going to our office everyday with a smile on my face. And because we are looking for new adverntures everyday, I can't imagine not working at X-ingredient.

Since Peter and I started X-ingredient I've been working to give our clients better services then any other agency. This resulted in a long term relationships with Mars, Lu, Abbott, Nycomed, Philips among many. As important as our clients are the people with who I work at X-ingredient. and also here the relationship is my first priority. Peoples Business is my focus.